ChatGPT's Point-Based Model: New GPT-4.5 & Sora Payments, Plus Value Explained
Discover ChatGPT’s new point-based subscription model for GPT-4.5 & Sora, and learn what it means for Plus membership value and AI pricing.
ChatGPT New Pricing Model Exposed! GPT-4.5 and Sora Are Now Paid for with “Points”—Is Plus Membership Still Worth It? ChatGPT’s Subscription Model Is Changing?
Just now, OpenAI CEO Sam Altman posted on platform X regarding the new pricing standards for the ChatGPT subscription model.
Summary:
1️⃣ Convert the $20 Plus subscription into a point-based system
2️⃣ Points can be used for various advanced features (in-depth research, o1, GPT-4.5, Sora, etc.)
3️⃣ There are no fixed usage limits for each feature; users can freely choose the features they need
4️⃣ When points run out, more can be purchased
The point-based subscription mechanism is not unfamiliar; it has already become the mainstream business model for AI video generation platforms like Runway.
The success of the point-based system often relies on a user base that primarily uses the service lightly.
If ChatGPT shifts to this model, it remains unknown whether this will lead to a decline in service quality or a deterioration in the user experience.
Additionally, once ChatGPT adopts a point-based subscription model, will other AI model providers follow suit? This will undoubtedly have a profound impact on the entire business ecosystem of large language models.
As for the reactions from netizens, it can only be said that the criticism is overwhelming. Delving into the reasoning behind this pricing model may also reflect OpenAI’s increasing revenue pressures.
Public data shows that OpenAI’s revenue is expected to reach $3.7 billion in 2024, with projections of $11 to $11.6 billion in 2025. By 2029, its revenue target is set at $100 billion.
Despite rapid revenue growth, OpenAI still faces high operating costs, especially in terms of computing power. It is estimated that the company will incur a loss of $5 billion in 2024, with losses approaching $7 billion in 2025.
Altman repeatedly emphasized his shortage of computing power during the GPT-4.5 launch. At dawn today, he also stated that due to computing power limitations, GPT-4.5—originally planned to be fully open tomorrow—will be gradually made available to Plus users in the coming days.
